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This analysis should lead to ensure that the goods most in demand, always available in the shop and warehouse stores. How should this stock? It depends on the amount of store sales. It is necessary to understand the dependence of sales on factors such as holidays and weekends, the remoteness of the location of sales of major cities and instability in the delivery of goods, if there is one. If management understands the place of sale, which quickly fill the shortage of a product does not succeed; you need to make additional stock of goods that are in demand. However, be aware that certain products have a shelf life, buy these goods is in such quantities that they were sold before their expiry date. This requires a more accurate calculation than that for goods that have no restrictions on the expiration date. It is very important technical equipment sales space with special equipment and well-organized system of regular supply of goods. Here, everything is important. Must take into account the nature of goods sold and on what exactly you need to focus: on the fact that the warehouse was enough space or equipment to its special equipment, if the product requires special storage conditions. Furthermore, it should determine the price policy of the store: what exactly he will specialize in goods: the goods "thrifty" class or "elite" higher-priced goods. This should take into account both its capabilities in the procurement of goods, and demand for the implementation of the selected products. We now turn to the second direction of merchandising - the correct location of the goods in the room sales. One should know that the layout of the goods depends on the type of product, location of shelves, racks, cabinets in the hall of sales, the popularity of the product. First, you need to navigate to what type of goods includes products that you are going to implement. There are basic types of goods. |